Tag Archives: news release

Publicity, Platform and Social Media — Ruth L. Snyder

Recently I read two opposing opinions on publicity, platform, and social media: one by Sandra Beckwith and the other by Ewan Morrison. Sandra says, “We’ll talk about how to create and use the single most effective publicity tool for both fiction and nonfiction.” Ewan Morrison counters with, “Do you want to spend 80% of your… Read more »

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News Release Basics for Writers — Ruth L. Snyder

Any writer who is working on marketing a book or other product should know some basics about news releases. For a quick overview, check out

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